Could a September Reset be the NEW “Work-Life Balance” mindset? It’s THE RESET vs WORK-LIFE BALANCE in this week’s episode. My answer is definitely yes because I’m using a September reset to stay motivated. I work hard to be consistent with my growth. I believe evolving as an entrepreneur is important. Additionally, I remind […]
10 Hiring Mistakes & My Tips To Avoid Them
10 Hiring Mistakes & My Tips to Avoid Them The most common hiring mistakes can be avoided with clarity. Knowing things like your WHY, your WHAT, your HOW and your WHO, for instance, are a good start. That’s a lot to unpack! Despite that, this episode of The C.E.O. Mindset Podcast, Andrea is offering her […]
Begin with Commitment Be Successful with Consistency
When it comes to achieving your goals you have to begin with commitment and you’ll be successful with consistency. In this episode of The C.E.O. Mindset podcast… I’m building a case for leveraging your personal brand to become a committed leader. Have you ever found yourself frustrated because what you planned didn’t work out? Does […]
Apply Personal Branding To Your Lead Generation
Personal Branding & Lead Generation A partnership made in heaven Ideally, lead generation happens when you capture the attention of someone in your target audience and that leads to a conversion. A sale is the obvious conversion but there are many hurdles to overcome first. This episode looks at lead generation through the lens of […]
8 Tips For A Customer Engagement Strategy THAT WORKS
In Need Of A Better Customer Engagement Strategy? Here are a few ideas… There are many more, but today I’m only covering 8 tips for a customer engagement strategy that works. Hands down, the number one tip ANYONE could give you about engagement is AUTHENTICITY! Push notifications and pop-ups only get you so far. At […]
How To Define Your Niche
How To Define Your Niche with Personal Branding Don’t get in your feelings if the question: “How to define your niche” is a lingering one. You’re not alone! Transitioning from traditional marketing to digital marketing can be difficult, but it’s not impossible. I personally believe marketers can make learning how to define your niche a […]
20 Areas A Personal Framework Is Used To Leverage Your Personal Brand
I talk about the importance of constructing a PERSONAL FRAMEWORK to leverage your personal brand, a lot. That’s why in this blog, I’m sharing 20 areas affected by it. Your personal brand doesn’t stop at your name or your domain. In order for it to live up to it’s full potential, you’ve got to make […]
From Capsule Wardrobe To A Personal Branding Strategy
Capsule Wardrobe vs. Personal Branding Strategy? It Works… I promise! Organizing a closet and talking about anything fashion focused may seem weird but I’m doing it to show the practical application of my approach to overcoming decision fatigue. For instance, when we are bombarded by choices, we fall prey to paralysis by analysis. Because of […]
Brand Competitors? I left “My Competition” in the Dust
People Fear Brand Competitors What Competition? I’ve been in business for a long time. It’s taken a long time, probably longer than most, because I’ve been growing my business organically. I purposefully did NOT fall prey to paid advertising. I’m sure I don’t have to tell you about the time it takes to figure out […]
Lights, Signals, Level Up | Mid-Year Tune Ups to Strengthen Your Business
Signals, lights, and level up…oh my! We’re finalizing the Mid-year tune up that can strengthen your business. This week we are continuing with the car tune up analogy. A car uses lights, signals, and other indicators communicate your intentions to other road users. Similarly, your brand has similar signals and lights that should be […]
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