2017 was a season of learning for me. I learned how to engage better and more effectively, I learned how to interview guests for a blog post and magazine article, I the learned true value of google analytics, and I learned (or was reintroduced to the idea) that change is necessary. During a conversation with […]
Up Close and Personal with Willie Johnson, Dallas Fashion Expert
Sometimes it’s good to get the perspective from a fellow entrepreneur. In today’s podcast, I’m getting up close and personal with Dallas Fashion Expert, Willie Johnson. He’s talking his own brand preferences, how he stays focused and how serious he is about being intentional. There are some pretty exciting pearls of wisdom… for not just […]
2 Common Video Content Mistakes You Should Avoid
I discovered some very profound things in 2017 about how I need to do business, but one thing stood out more than all the rest. The passion I have for what I do is most evident when I’m seen and heard. Blog posts are great and I love doing them but the responses from my […]
A Holistic Approach to Health and Wellness in 2018
Are you that person who spends their time thinking about the administrative tasks and the strategic plans of entrepreneurship and forget, or IGNORE, the fundamental tasks that fuel that “get up and go” spirit in the first place? The ability to fulfill the obligations of entrepreneurship ultimately fall on our ability to maintain our health. Energy […]
Brand Loyalty and Ways to Help an Untapped Community
I don’t know about you, but as an entrepreneur I’m constantly looking for was to connect with my tribe. I want to engage with them and understand their needs so I can help as much as possible. As a member of society however, I also want to make sure I’m doing my part to make […]
Uncharitable Legislation: The Effects on an IDD Family
What do you get when a couple of women come together; women who’ve both founded charities to support individuals with IDD (intellectual and developmental disabilities)? You get an AWESOME conversation. In this episode, I want to emphasize how GIVING can have valuable impact on your family and/or your business. No, I’m not just talking about […]
3 Tips to The Art of Living Beautifully
Recently I had a conversation with “The Art of Living Beautifully” publisher, Lauren Palmer (LISTEN HERE). During this conversation, she shared her definition of the term “art of living beautifully” and I was intrigued. It got me thinking about what it looked like for my life and how others could discover it for themselves. Lauren […]
The Defined Dish, A Conversation with Alex Snodgrass
The Defined Dish with Alex founder, Alex Snodgrass, talks finding the right change for you, finding your balance, staying encouraged, and being honest with your self about what dietary change means to you during this interview. She is also dropping some knowledge about building a blog AND her own journey to the successful blog she has now.
3 Lessons in ‘The Art of Living Beautifully’ with Lauren Palmer
Lauren is sharing her definition for the art of living beautifully and the journey that led her to it. There are at least 3 lessons learned in this podcast. She encourages us to look at our current circumstances as a stepping stone towards where we want to ultimately be in life and to consider having […]
10 Strategic Marketing Habits to Keep You on Your Ps & Qs
The official definition of a value proposition is an innovation, service, or feature intended to make a company or product attractive to customers. My version is… “What makes you a SUPER HERO to your niche”. Regardless of whether you’re an aspiring entrepreneur or a seasoned business owner, now is the time to get clear about your super powers.
It means giving your tribe exactly what they need the way they need it (but in an authentic way). If they can relate to you and your message, the odds of them choosing you over your competitors is much higher. These 10 strategic marketing habits will help you sustain the clarity, consistency, and authenticity you need to share your value..
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