You may be wondering why this is a blog post the website of a marketing professional. The truth is, this marketing professional is an proficient in living authentically, knowing her value and understanding the importance of consistency. Because of this, I know the difference it can make in your life and business to implement these […]
The 3 R’s of Organic Engagement Everyone Promoting a Business Should Know
I’ve worked with entrepreneurs in many ways throughout my stint in entrepreneurship. I’ve even grappled with things like engagement, messaging, and social media (the truth is, I still do at times – anyone that says they don’t may not be telling the whole truth and nothing but the truth…lol). There are a few things I’ve […]
The Truth About Business Development with Kim Nichols
Okay, I’ll admit… I was a bit confused when I first met Kim at the networking event in late July 2017. She said she did business development but I really wasn’t sure what it meant, exactly. Thankfully, we became fast friends and she agreed to come on the podcast and share the 4-1-1 with all […]
2 Unspoken Rules for Finding Your Change
2017 was a season of learning for me. I learned how to engage better and more effectively, I learned how to interview guests for a blog post and magazine article, I the learned true value of google analytics, and I learned (or was reintroduced to the idea) that change is necessary. During a conversation with […]
2 Common Video Content Mistakes You Should Avoid
I discovered some very profound things in 2017 about how I need to do business, but one thing stood out more than all the rest. The passion I have for what I do is most evident when I’m seen and heard. Blog posts are great and I love doing them but the responses from my […]
3 Tips to The Art of Living Beautifully
Recently I had a conversation with “The Art of Living Beautifully” publisher, Lauren Palmer (LISTEN HERE). During this conversation, she shared her definition of the term “art of living beautifully” and I was intrigued. It got me thinking about what it looked like for my life and how others could discover it for themselves. Lauren […]
10 Strategic Marketing Habits to Keep You on Your Ps & Qs
The official definition of a value proposition is an innovation, service, or feature intended to make a company or product attractive to customers. My version is… “What makes you a SUPER HERO to your niche”. Regardless of whether you’re an aspiring entrepreneur or a seasoned business owner, now is the time to get clear about your super powers.
It means giving your tribe exactly what they need the way they need it (but in an authentic way). If they can relate to you and your message, the odds of them choosing you over your competitors is much higher. These 10 strategic marketing habits will help you sustain the clarity, consistency, and authenticity you need to share your value..
3 Mistakes to Avoid when Doing Video Right
Danielle Hawthorne is an Entertainment Host & Video Marketing Expert for Coaches. She helps coaches get visible, get confident and get booked using the power of video. She’s sharing 3 mistakes to avoid when you start adding video AND telling us the BRAND PERSONIFICATION 4-1-1 when it comes to the value of adding them to your marketing strategy.
5 Personal Branding Tips to Tackle Overwhelm
Whether you’re an aspiring or seasoned entrepreneur, overwhelm WILL find it’s way into your life. In this podcast, I’m sharing my 5 personal branding tips to help you tackle the overwhelm and keep you on course towards your success.
3 Tips to Elevate Your Thinking using your Value Proposition
I bet you never imagined the Tortoise and the Hare playing a role in how you use your Value Proposition in your business. Let me share with you my thoughts on a second lesson this fable has for you…
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