Your brand should be consistent for 3 very good reasons, recognition, relationship, and rapport. Simply put, your customer base will feel most comfortable doing business with you when they KNOW, LIKE, AND TRUST YOU. I found this quote while preparing for this podcast. It’s a quote that really speaks to the points I want to […]
How to Create an Authentic Brand in 3 Steps_BTBTV
I used 3 steps during a recent Live client case study. In this video, I’m sharing the 3 steps to creating an authentic brand in a way that’s easy to understand. * * For the full P. B. & Style Podcast, use this link: http://www.andreapatrick.com/podcast/pbstyle/prepping-authentic-re-brand/ BECOME A VIP MEMBER: http://www.andreapatrick.com/vip-list As always, if you […]
3 Tips to Master Brand Preparation
We agonize over some of the simplest things in our business… why do you think that is? We have incredible fear of failure and if I may be so blunt…there is often EXTREME GUILT! To address some of these issues, I’m offering some of my tips to master brand preparation. “Victory is the the child […]
Prepping for an Authentic “Re-Brand”
If your efforts have proven ineffective and you are being swallowed with overwhelm, if you seem to have the inability to be productive and you have a lack of focus… this episode of P. B. & Style is definitely for you. You’ll hear me doing a live case study with clothing boutique owner Tiffany Evans. […]
How to Persevere and Build and Authentic Brand_BTBTV
In this episode of Be the Brand TV, today you’ll learn The P.E.A.R.L.S of Perseverance. There are lessons waiting for us in every experience. I know my own experiences make me uniquely qualified to share these P.E.A.R.L.S with you and I have the professional and personal results know they’ll help you persevere as you continue […]
5 Perseverance Pitfalls to Avoid Burnout and Overwhelm
Steadfastness – Persistence – tenacity – determination… These are the many ways to say it, but here’s the point: perseverance is a huge factor in building a brand identity that resonates and stands the test of time. The past few years have been a lesson in perseverance for me, but when I started tackling […]
PERSEVERANCE: 5 Tips I Learned from My Daughter Jessica
Welcome to P. B. & Style…This week the topic is PERSEVERANCE! How to do business despite difficulty or delay in achieving success. As a special needs mom, I am intimately acquainted with perseverance and feel uniquely qualified to approach the subject from both and entrepreneurial and parental point of view. There are 5 tips I […]
REACH UP: A Conversation About Mentoring with Fashion Designer, Sarah Jones_BTBTV
This is a fantastic interview about mentoring where Sarah shares valuable information that answers the questions: Why is it important to have a mentor? What are some qualities to look for in a mentor? What should I be seeking to learn from a mentor? Be sure to watch until the end because Sarah has a […]
YOUR REACH: 3 Directions of Mentoring
In my years of being a small business owner, I’ve realized the importance of my REACH. It has determined the height of my success, the depth of my relationships, and the resilience of my strength. My reach is what pushes me to my most extreme limits, but it’s also been what calms and soothes my […]
Reach: A Discussion About Mentoring
Your REACH is a measure of your influence. It’s the legacy you leave the world, and it’s your efforts to be and do better. In this episode of P. B. & Style I’m talking to my husband, Joseph Patrick. He’s an IT professional who, in the nearly 20+ years of our marriage, has been a […]
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