Leadership is a JOURNEY, not a DESTINATION I know it shouldn’t, but it still amazes me the number of entrepreneurs I run into who still get nervous when it’s time to give a 30 second elevator pitch, or who can’t seem to find their footing when explaining what they do. The more I work […]
Value, If You Don’t Know Your Own, How Will Anyone Else?
You’ve heard it asked before…What’s your value proposition? I could close my eyes and be spun around in a circle with my eyes closed and asked to “pin the webinar on the marketer” and no matter where my pin landed, it’s a safe bet that person has said it during their presentation… WHAT IS A VALUE […]
Article REVIEW: Entrepreneur Interviews Julia Hartz of Eventbrite
Entrepreneurship, “…you do need to have the passion, devotion, conviction and sheer will and drive to make it happen.” These words were spoken by the co-founder of Eventbrite during an interview she gave to Entrepreneur Magazine. Julia Hartz is a lot like some of us… she wasn’t born with entrepreneurial bug bite that nags until […]
3 Personal Branding VICTORIES Won with The Right Wardrobe
Most of the time, here on my blog, I’m sharing information about the business building side of personal branding (connecting with your audience, being authentic, maintaining clarity and consistency with your brand messaging), but today I want to approach personal branding from a more visual standpoint. In order to get to the conversions you want, […]
4 Tips to F.E.A.R The Unknown
As you know, often as entrepreneur we are relying on the perceptions of our clients and/or potential clients to drive our business. That said, it’s important for us to understand and invest in how we communicate. Communication is 55% Non-Verbal. So this means you’re seen before you’re heard, right? Your target audience is going to […]
4 Mistakes To Avoid With Your Social Media Strategy
When you realize you’re making a mistake, don’t you want to STOP making the mistake? Don’t you want to self-correct and get yourself back on the right track…doing things right? Today’s post is quite possibly what you need to stop making mistakes with your social media posting. Below, I’ve listed 4 mistakes I think many […]
Declare Today Your Independence Day
July 4th is right around the corner and just as our forefathers before us got fed up with the status quot and declared their independence (some easier than others), so is the time for you to declare your own independence. Just as Abraham Lincoln referenced the declaration of independence in his Gettysburg Address, you should […]
3 Tips To Pump Up Your Promo Campaigns
I get it, you’re a small business sharing your services with the masses and you’re doing everything you can to keep your head above water…right? Marketing is that elusive animal you watch from afar because you think the expense is too great. What if I told you that’s not true at all. I run my business […]
3 Areas Where Prioritizing Matters In Your Business
“Is this the end (everybody sing!)….are you my friend?” Okay, enough with the New Edition sing a-long…lol! I have the final episode of this podcast series devoted to “The 1o Strategic Marketing Habits that Keep You on Your Ps & Qs”. Prioritizing is a strategic marketing habit, the BONUS habit, because there is so much involved […]
5 Components to Help You Capitalize On Opportunities
PODCAST What’s going on my “Elevated Thinkers”? It’s another rainy week here in my area but I’ve learned not to complain. In Texas, if you just wait a minute, the weather will be different. As you know, we’re smack dab in the middle of a podcast series taken directly from a blog post I wrote, […]