In my years of being a small business owner, I’ve realized the importance of my REACH. It has determined the height of my success, the depth of my relationships, and the resilience of my strength. My reach is what pushes me to my most extreme limits, but it’s also been what calms and soothes my […]
How to Go from Startup to Expert in Your Niche
I’ve coached many small business owners and they all wanted to become and expert in their industry. The truth is, there are no shortcuts. There is no magic wand to wave that gets you there faster. In this episode of Be the Brand TV, I’m giving away some of my secrets to going from startup […]
3 Key Areas of Business Where Intentions Matter_BTBTV
In today’s episode, I’m tackling 3 of the most important areas in your business to focus your intentions. At the end of this video you’ll know exactly where to concentrate your efforts to lead with intention and purpose, but that’s not all. I’ve got a gift for you. I’m sharing a Cheat Sheet with you […]
3 Areas Imperative to the Authenticity and Intentionality of Your Brand
The keys to a brand identity that converts and engages is transparency, accountability and authenticity. Consumer are no longer convinced by pretty logos and the letters “Inc.” or “LLC” behind the name of a company. They’re looking for connections. People need that special something that helps them justify the cost, the time, or the effort involved […]
3 Quick and Easy Ways to Live Your Value
If there is one thing I can say with certainty, it’s that at the root of the confidence you need to find the success you want is LIVING YOUR VALUE! In this episode of Be the Brand TV, I’m talking to Jeanine Tillman about “value”. We’re talking about it’s importance to living a healthy life, […]
3 Irrefutable Benefits of Developing Brand Consistency
“Small disciplines repeated with consistency every day lead to great achievements gained slowly over time.” That is a quote from leadership expert, John Maxwell. As I work with clients, engage while networking and read comments on social media, it’s becoming harder and harder to ignore the need for a conversation about brand consistency. I’m taking it […]
The 3 R’s of Organic Engagement Everyone Promoting a Business Should Know
I’ve worked with entrepreneurs in many ways throughout my stint in entrepreneurship. I’ve even grappled with things like engagement, messaging, and social media (the truth is, I still do at times – anyone that says they don’t may not be telling the whole truth and nothing but the truth…lol). There are a few things I’ve […]
3 Tips to The Art of Living Beautifully
Recently I had a conversation with “The Art of Living Beautifully” publisher, Lauren Palmer (LISTEN HERE). During this conversation, she shared her definition of the term “art of living beautifully” and I was intrigued. It got me thinking about what it looked like for my life and how others could discover it for themselves. Lauren […]
Strategic Marketing, Networking, and the Power of the Follow Up
Success is purposeful. It’s intentional and doesn’t come easily for most, that’s why I’m writing this blog post. When it comes to building relationships, growing a network, and driving sales being intentional is one of, if not THE most important activity you can do for your business. Being intentional means setting goals, being strategic, and following […]
Get It “Write” and Publish with Purpose
I was having a friendly conversation with a colleague recently and we were discussing the art of marketing and self promotion. What often happens with this particular colleague is we, (a.) tend to be accountability partners for each other and talk about how we can do better (b.) help with suggestions and ways to assist […]