In today’s episode, I’m sharing stories of money-less returns ultimately paid The moral of each story is this… YOUR ROI is as valuable as you make it. There is no such thing as “doing something for FREE”. Make a point of entering into deals that are mutually beneficial, then leverage the value to make you […]
Content Marketing Revealed with Melissa Alexander
Hanging out your business shingle doesn’t mean “THEY” will come. In this episode of P. B. & Style my guest, Melissa Alexander, has a lot to share about the value of content marketing has in your business goals for 2018. You’ll want to hear her advice regarding Facebook ads, creating narratives, and being authentic […]
The Truth About Business Development with Kim Nichols
Okay, I’ll admit… I was a bit confused when I first met Kim at the networking event in late July 2017. She said she did business development but I really wasn’t sure what it meant, exactly. Thankfully, we became fast friends and she agreed to come on the podcast and share the 4-1-1 with all […]
A Holistic Approach to Health and Wellness in 2018
Are you that person who spends their time thinking about the administrative tasks and the strategic plans of entrepreneurship and forget, or IGNORE, the fundamental tasks that fuel that “get up and go” spirit in the first place? The ability to fulfill the obligations of entrepreneurship ultimately fall on our ability to maintain our health. Energy […]
Uncharitable Legislation: The Effects on an IDD Family
What do you get when a couple of women come together; women who’ve both founded charities to support individuals with IDD (intellectual and developmental disabilities)? You get an AWESOME conversation. In this episode, I want to emphasize how GIVING can have valuable impact on your family and/or your business. No, I’m not just talking about […]
3 Lessons in ‘The Art of Living Beautifully’ with Lauren Palmer
Lauren is sharing her definition for the art of living beautifully and the journey that led her to it. There are at least 3 lessons learned in this podcast. She encourages us to look at our current circumstances as a stepping stone towards where we want to ultimately be in life and to consider having […]
10 Strategic Marketing Habits to Keep You on Your Ps & Qs
The official definition of a value proposition is an innovation, service, or feature intended to make a company or product attractive to customers. My version is… “What makes you a SUPER HERO to your niche”. Regardless of whether you’re an aspiring entrepreneur or a seasoned business owner, now is the time to get clear about your super powers.
It means giving your tribe exactly what they need the way they need it (but in an authentic way). If they can relate to you and your message, the odds of them choosing you over your competitors is much higher. These 10 strategic marketing habits will help you sustain the clarity, consistency, and authenticity you need to share your value..
3 Mistakes to Avoid when Doing Video Right
Danielle Hawthorne is an Entertainment Host & Video Marketing Expert for Coaches. She helps coaches get visible, get confident and get booked using the power of video. She’s sharing 3 mistakes to avoid when you start adding video AND telling us the BRAND PERSONIFICATION 4-1-1 when it comes to the value of adding them to your marketing strategy.
3 Tips to Authentic Yet Effective Responses
How many times have you had your intentions misinterpreted? In this episode I’m sharing some tips to achieve authentic, effective responses I’ve learned along my journey. The key is to be authentic without the insecurity, arrogance or misguided expectations… Please SUBSCRIBE to my Youtube Channel. I’d like to make it to 100 subscribers by the […]
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