Believe me when I tell you.. there has been a HUGE struggle getting people to understand the value personal branding has on a successful marketing strategy. Until a couple of years ago, I was pulling my hair out trying to provide a service it seemed no one wanted. It wasn’t until my husband had the […]
Inspiration: How to Stay Inspired During Hard Times
As I write these show notes, I’m hunkered down in my home office while my husband cleans up the kitchen from dinner, my daughters are off doing God only knows what in their rooms, and we’re all wishing we could be on a beach with our feet in the water and the sun on our […]
The Communication Quotient
This podcast is a continuation of my CEO Mindset journey. I’m honing my communication skills and learning new ways to to use communication in my business. As you know, I believe it’s important to recognize TWO types of communication: verbal & non-verbal. In this episode, the concentration is on verbal communication and the role your […]
3 Milestones To Achieve Leadership Status
Being a leader, having a leadership title… means motivating a group of people to act towards achieving a common goal and to me, that begs the question: How can you lead others if you can’t motivate yourself to achieve your own goals? If you’re struggling to take significant actions towards your own goals, how do […]
DIGITAL MARKETING: From Surfing To Sharing Your Expertise
We, as a society, are used to surfing the internet mindlessly to catch up with family, look for recipes, and find the right outfit. Now, as entrepreneurs, we’re beginning to see the need to use digital marketing for our business. Many are recognizing the need to use digital marketing to attract, engage, and convert their […]
3 Mind Shifts To A CEO Mindset
Fear is natural. It’s especially natural as it relates to “think-ups”, “start-ups” and “scaled-ups”. Don’t listen to anyone who says otherwise. Over my years as an entrepreneur, I’ve listened to my share of experienced AND successful business owners talk about their feelings of insufficiency. I’ve heard the admissions to feelings of stress, overwhelm and fear so […]
Tips For Staying Connected Using Social Media
This Covid-19 situation isn’t getting better despite our frustrations and extreme desires for it to. This means we are going to have to get much better connecting virtually. In this podcast episode, I’m sharing my tips for staying connected using social media when personal contact and networking isn’t a possibility. We’re “SHELTERED IN PLACE”, “SOCIAL […]
How To Position Yourself As An Expert (And Get Paid Like One)
This week’s episode is a bit of a rant. I have been talking to a few of my entrepreneur colleagues and there is a consistent theme among us… It’s a common occurrence for potential customers to want something for nothing and have a disregard for the expert knowledge we bring to the table. If you’ve […]
Time Management Using Personal Branding Tips
Productivity is dependent on your time management skills. I believe your time management not only depends on how you use the time you have, but also how intentional you are with the time being used. I believe it’s important to organize your thoughts, your purpose, your execution and the materials you’ll use in any given […]
Sales Funnels w/ Aaron Pearson of BitBranding
He calls himself the CHIEF INFLUENCER. That’s his creative job title. He’s a lover of running and he believes his best business advice is “you were born to win, but to be a winner, you must plan to win, prepare to win and expect to win”. I think this is a great segue into our […]