Optimizing Your Marketing Campaign for Success The Art of A/B Testing In the dynamic realm of digital marketing, the success of your marketing campaign is not just about having a strategy but also about fine-tuning it for optimal performance. A/B testing, also known as split testing, emerges as a powerful tool to decipher what […]
3 Business Relationship Building “Must Do” Activities to Increase Your Brand’s Recognition
Okay… so….When does advocating for yourself and your idea of value, cross the line into negativity and criticism? REALLY… I’m asking.. For me… I believe in being authentic and a self-advocate but, is it naive to think doing so won’t step on toes? Sometimes, I’m learning, the dialogue between two people may be interpreted totally […]
3 Tips to Master Brand Preparation
We agonize over some of the simplest things in our business… why do you think that is? We have incredible fear of failure and if I may be so blunt…there is often EXTREME GUILT! To address some of these issues, I’m offering some of my tips to master brand preparation. “Victory is the the child […]
YOUR REACH: 3 Directions of Mentoring
In my years of being a small business owner, I’ve realized the importance of my REACH. It has determined the height of my success, the depth of my relationships, and the resilience of my strength. My reach is what pushes me to my most extreme limits, but it’s also been what calms and soothes my […]
